Federal Tech Talk
(Clockwise from upper right) John Kamensky, Senior Fellow, IBM Center for the Business of Government; Geoff Livingston, Livingston Communications; and Alice Marshall, president, Presto Vivace Inc.
Social Media has taken off, and the most mature aspect of social media is blogging. How is it used in industry for both internal and external communications, for outbound marteting/PR and strategy development? Is Second Life the next generation of blogging? In government, in secure environments, the feds are beginning to share ideas, ask questions and more. The IBM Center for the Business of Government has a blogging study coming out at the end of June: The Blogging Revolution: Government in the Age of Web 2.0. Guest Geoff Livingston has a social media book coming out this fall - Now It's Gone.
Originally aired June 8th.