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New metrics to help agencies determine value of social media

GSA led a 12-member interagency working group to create a set of measures specifically aimed at defining the usefulness of social media for agencies. The agency also released an API that lets users create tools to bring together government social media feeds in one place. Both tools are called for in the Digital Government Strategy.

Tags: technology , Web 2.0 , social media , GSA , Justin Herman , Sheila Campbell , Pam Wright , NARA , NIH , metrics , OMB , Digital Government Strategy , Social Media Week , Jason Miller

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