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How to get people to buy into your ideas

Harvard business professor John Kotter offers ideas about how to get others to buy into your idea in his book, "The Buy-In," which he writes about in a post in the Harvard Business Review.

Tags: best practices , management , John Kotter , Harvard Business Review , "Buy-in" , Innovation , Must Reads , Dorobek Insider

Friday - 10/08/2010, 02:44pm EDT