How to win government contracts
Tuesday - 8/28/2012, 12:35am EDT
Lisa Dezutti, and Monica Parham, Market Connections
Topics include:
- the role of thought leadership in marketing to the federal government
- thought leadership tools like white papers, blogs, webinars, podcasts and video
- vendor case studies
- how Market Connections has leveraged social media, especially Linkedin
- 2012 Government Contractor study
- 2012 Federal Media & Marketing Study
- 2011 Public Sector Social Media Study
