Shows & Panels
- The 2014 Big Picture on Cyber Security
- AFCEA Answers
- Ask the CIO
- Building the Hybrid Cloud
- Connected Government: How to Build and Procure Network Services for the Future
- Continuing Diagnostics and Mitigation: Discussion of Progress and Next Steps
- Federal Executive Forum
- Federal Tech Talk
- The Future of Government Data Centers
- The Future of IT: How CIOs Can Enable the Service-Oriented Enterprise
- The Intersection: Where Technology Meets Transformation
- Maximizing ROI Through Data Center Consolidation
- Moving to the Cloud. What's the best approach for me
- Navigating Tough Choices in Government Cloud Computing
- The New Generation of Database
- Satellite Communications: Acquiring SATCOM in Tight Times
- Targeting Advanced Threats: Proven Methods from Detection through Remediation
- Transformative Technology: Desktop Virtualization in Government
- The Truth About IT Opex and Software Defined Networking
- Value of Health IT
- Air Traffic Management Transformation Report
- Cloud First Report
- General Dynamics IT Enterprise Center
- Gov Cloud Minute
- Government in Technology Series
- Homeland Security Cybersecurity Market Report
- National Cybersecurity Awareness Month
- Technology Insights
- The Cyber Security Report
- The Next Generation Cyber Security Experts
Shows & Panels
Spotify offers free radio play on mobile devices
Tuesday - 6/19/2012, 3:37pm EDT
AP Business Writer
LOS ANGELES (AP) - The music-subscription company Spotify is joining Pandora, Slacker and Songza in offering a free radio service for mobile devices in the U.S.
Until now, the company charged people $10 per month to use its mobile app.
The free service, which comes with audio ads, is a way for Spotify to entice people to sign up for a paid subscription, which strips out the ads and enables users to choose songs.
The new feature is available only on iPhones and iPads for now; the app for other devices require paid subscriptions.
Non-payers will be able to listen to genres of music based on similarities to an artist, album, song or playlist they've created within Spotify. They will also be able to give songs a "thumbs up" for playback on computers later on.
Spotify began offering the radio service on computers in December and discovered that people wanted to use it on mobile devices, too.
"We found those that use radio are really some of the most highly engaged users of Spotify," said Charlie Hellman, Spotify's vice president of product. "They stay longer and are more likely to upgrade."
So far, Spotify has about 3 million paying subscribers globally, and 10 million people have used it in the past 30 days. The Swedish company operates in 15 countries and began offering service in the U.S. last July.
Spotify also offers a $5-per-month service that cuts out the ads on computers only. Customers who already pay will have the mobile radio service free of ads. They'll need the $10-a-month plan to choose songs on mobile devices.
(Copyright 2012 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.)